General Management Property

General Management Property interview prep.

The library content Coach uses to tailor reports for this role. Generated reports personalise this against the candidate's CV + the firm's context.

Behavioural questions to expect

  1. Walk me through your CV.
  2. Walk me through your most impressive property assignment, turnaround, or commercial decision.
  3. Tell me about a weakness, a failure, or feedback you've received and worked on.
  4. Why a property general manager seat — and why hospitality specifically?
  5. Why the sector — what's your point of view on this asset type and this market?
  6. Why the firm?
  7. When a guest is choosing between the firm and a top competitor in the sector, what's the property-level reason she ends up booking the firm?
  8. If you had a STAR report and a trailing P+L for the firm, walk me through how you'd diagnose property health in the first 90 days.

Technical concepts to master

  • USALI — the hotel P+L structure every general manager must read fluently

    Total Revenue (top of the USALI P+L) · Department Profit (rooms, F+B, spa, other operated) · GOP (Gross Operating Profit) · Below-GOP (Management Fee, FF+E Reserve, Fixed Charges, EBITDA)

  • Revenue management — the segmentation, pricing, and displacement framework

    BAR (Best Available Rate) and rate structure · Market segmentation (transient vs. group, leisure vs. corporate, direct vs. OTA) · Displacement analysis · Compression and yielding

  • The general manager seat — owner / brand / asset triangle

    Owner accountability — returns and cash flow · Brand accountability — standards and consistency · Asset accountability — the long-term competitive position

Practical drills

  • Your 300-key property is running 70% occupancy at $220 ADR. The comp set is running 72% occupancy at $215 ADR (so comp set RevPAR is $154.80; your RevPAR is $154). Group on the books for next month is 4,500 room nights at $185 ADR. Transient pace is at 85% of same-time-last-year. Walk me through: (a) your current RGI / ARI / MPI; (b) the group displacement if transient would otherwise have filled at $235 ADR on the group dates; (c) your flow-through expectation if you grow RevPAR 5% next month on a flat cost base assumption.
  • You are taking over the firm. Last year closed at RGI 92, RevPAR $145 (vs. comp set $158), GOP margin 28% (vs. brand-comparable 33%), GSS 7.6 (vs. brand target 8.2), eNPS 12 (vs. brand target 30+). Walk me through your 12-month commercial recovery plan.
  • It's 9 p.m. on a Friday. Your front-desk supervisor calls — you've over-sold the hotel by 22 rooms and walks have already started; two arriving guests (a loyalty top-tier member and a wedding party of six staying on a group block) are at the desk threatening to escalate. Walk me through your next 45 minutes.

Smart-question anchors

  • Owner-brand dynamics — how the owner-rep and the brand interact on capex, forecast, and operating priorities, and where the general manager sits in that triangle
  • Capex priorities and FF+E reserve discipline — the renovation cycle, recent and forthcoming capex programmes, and the gating ROI criteria
  • Commercial cadence — how the general manager, DORM, DOSM, and regional commercial team work together on weekly revenue calls, monthly forecast reviews, and the comp set re-cut
  • Associate engagement and culture — eNPS trajectory, turnover discipline, leadership-development pipeline, and how the property invests in its team
  • Guest experience and brand audit — GSS / NPS trajectory, top three guest-experience priorities for the next 12 months, and brand-audit readiness

Sourced from

STR (CoStar Hospitality) — RevPAR / ADR / occupancy benchmarking publications · Hotel Sales and Marketing Association International (HSMAI) — revenue management resources · Cornell Centre for Hospitality Research — operating benchmark publications · American Hotel and Lodging Association (AHLA) — industry standards and crisis-response playbooks · Hotels Magazine, Hotel Management, and Skift trade press — operator commentary · Glassdoor and Hospitality Careers general manager interview threads

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