Business Development
Business Development interview prep.
The library content Coach uses to tailor reports for this role. Generated reports personalise this against the candidate's CV + the firm's context.
Behavioural questions to expect
- Walk me through your CV.
- Tell me about your most impactful deal or account.
- Tell me about a weakness, a failure, or feedback you've received and worked on.
- Why consulting / IT services BD - and why this firm vs product SaaS sales, strategy consulting BD, or internal sales?
- Which offering or vertical would you want to focus on, and why?
- Why the firm?
- How would you describe the firm's go-to-market and where it wins in your own words?
- How does an IT services firm actually make + grow revenue?
Technical concepts to master
BD lifecycle + opportunity shaping
Pipeline origination + coverage · Early solution shaping with SA + delivery · Win themes + differentiation · Transition to delivery
Qualification + pipeline + forecast
MEDDIC / MEDDPICC qualification · Pipeline hygiene + stage discipline · Bid / no-bid + pursuit ROI · Forecast accuracy + commit discipline
Commercial structure + margin
Commercial model selection · Margin protection + walk-away · Risk allocation + assumptions · Partner economics + orchestration
Account growth + executive relationship
Stakeholder map + executive coverage · Multi-year account plan + roadmap · Insight-led executive engagement · Land-and-expand + NRR
Practical drills
- Walk me through a pursuit you've run end-to-end - origination, qualification, shape, commercial structure, close, transition, and what happened in the account 12 months later.
- A new mid-market opportunity has surfaced via inbound. The buyer is the head of digital, says they have budget, wants to RFP in 3 weeks, and you have not met the CIO or CFO. Walk me through how you'd qualify + decide.
- Champion has secured 45 minutes with the client CIO and CFO together, both new to you. Goal: progress a transformation opportunity. Walk me through how you'd prepare and run the meeting.
Smart-question anchors
- Territory + quota + pipeline - the role's territory, quota, starting pipeline coverage
- Sales methodology + qualification - MEDDIC / Miller Heiman / Challenger; the firm's signature pursuit playbook
- Vertical + offering focus - the verticals + offerings the role focuses on, growth bets
- Partner ecosystem + co-sell - hyperscaler + SaaS partnerships + joint go-to-market motion
- Lighthouse accounts + references - the firm's flagship accounts in the territory + how they're used in pursuits
Sourced from
MEDDIC / MEDDPICC canonical sales methodology · Miller Heiman Strategic Selling + Large Account Management · Mergers & Inquisitions / Glassdoor — IT services + client partner interview reports · TSIA + Gartner IT services research · Challenger Sale + Sandler — enterprise selling methodologies
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