Business Development
Business Development interview prep.
The library content Coach uses to tailor reports for this role. Generated reports personalise this against the candidate's CV + the firm's context.
Behavioural questions to expect
- Walk me through your CV.
- Tell me about a deal you are most proud of - what made it close?
- Tell me about a weakness, a failure, or feedback you have received.
- Why BD - vs sales, strategy, or moving into programming / content?
- Which kind of outlet appeals - linear broadcaster, streamer, FAST aggregator, MVPD, digital-native?
- Why the firm?
- How do you read the firm's current deal book - who are they buying from, selling to, partnering with - and where is it going?
- What is the biggest commercial / BD challenge the firm faces in the next 12-24 months?
Technical concepts to master
Deal economics + structures
Rev-share vs MG vs flat fee · MFN clauses + their traps · Output deals + their risk · Recoup + breakeven math
Distribution + windowing
Window architecture · Carriage + retrans · FAST + AVOD economics · Territorial rights + exclusivity
Negotiation craft
BATNA + walk-away · Structural levers before price · Escalation + room management · Closing the relationship + the deal
Cross-functional partnership
Programming + content alignment · Legal + standards review · Finance + underwriting · Ad-sales + sponsor integration
Practical drills
- Pitch me a deal you would go after at the firm right now - counterparty, deal type, headline economics, why-now. Then tell me what could kill it + how you would defend against that.
- Structure a term sheet for [interviewer names a deal type - e.g. SVOD output deal, FAST channel launch on a smart-TV OEM, retrans renewal, sponsor integration]. Walk me through must-haves, trade-zones, walk-aways - + give me the simple breakeven math for the MG case.
- [Interviewer plays counterparty.] You are 80% through a deal. The counterparty has just demanded a 30% MG increase + global exclusivity + a 5-year term, citing a competing bid. Your CFO has capped you at the original MG + 20%. Walk me through the call.
Smart-question anchors
- Commercial direction - what {firm_name}'s head of BD wants the deal book to look like in 12-24 months
- Deal book shape - mix of licensing in / out, carriage, FAST, ad-sales partnerships + how it is evolving
- Negotiation + cross-functional culture - how BD + programming + legal + finance + ad-sales work together on a live deal
- Pipeline + forecast operating model - cadence, scoring, how the team holds itself accountable
- Renewal architecture - which marquee deals come up in the next 24 months + how the team prepares
Sourced from
Hollywood Reporter + Variety + Deadline + The Information industry coverage · MIDiA Research + Ampere Analysis + Omdia streaming + TV reports · IAB + NCTA + WBD / Disney / Netflix investor disclosures + 10-Ks · Glassdoor + Indeed + LinkedIn — BD / partnerships / licensing interview reports · RightsTrade + WIPO + content licensing primers · Tech Interview Handbook — behavioral framing
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